A pre-save lets fans save your release before it’s out, so it lands in their library the moment it drops. Done right, it gives your release day an early push that the algorithm pays attention to. Here’s how to set one up and why it’s worth the effort.
What a pre-save does
When a fan pre-saves, your song is automatically added to their library on release day — and that burst of day-one saves is an early signal to Spotify that people want your music. It also helps seed your Release Radar reach.
Two ways to set up a pre-save
Third-party smart links
Available to everyone, including new artists and for singles. Tools like DistroKid’s HyperFollow (free and created automatically for every DistroKid release) or services such as Feature.fm generate a pre-save link you can share anywhere. Most also collect fan email addresses and auto-follow your profile — a big bonus.
Spotify Countdown Pages
Spotify’s own pre-save feature, built right into the app. It’s more powerful but limited: it’s for albums and EPs only (not singles), and you need a minimum number of active listeners (Spotify currently sets this around 5,000 active listeners in the last 28 days — check your eligibility in Spotify for Artists). To set one up, go to Music → Upcoming, select your release and click Get started.
Why pre-saves matter
Pre-saves don’t guarantee a hit, but they compress fan interest into release day, where it counts most — most people who pre-save go on to stream in week one. Aim for a meaningful number rather than a handful, and always pair the campaign with pre-release hype.
Quick FAQ
- Do I need a Countdown Page? No — a third-party smart link works for everyone and for singles. Use a Countdown Page if you’re eligible and releasing an album or EP.
- Are pre-saves still worth it? Yes — they’re one of the simplest ways to strengthen your day-one engagement.
